Blog

What is Transactional Email?

Are you looking for ways to enhance and support your email campaigns more effectively? No doubt the answer is "yes". Email marketing requires constant vigilance and the willingness to adjust strategy as needed. One area in which many email marketers may be missing out on opportunities is in a failure to use transactional emails to…
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The Benefit to Automated Responses for the Busy Email Marketer

Are you looking for a way to get more from your email marketing? Look no further than automated responses to get the job done 24/7! Setting up autoresponders can be a busy email marketer's secret weapon for successful lead nurturing and increased conversions. For those new to email marketing, it is important to know that…
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